MEX SWITCHGEARS PVT. LTD vs. OMEX CABLES INDUSTRIES & ANR.

* IN THE HIGH COURT OF DELHI AT NEW DELHI
Reserved on: 08.11.2016
% Decided on: 17.07.2017

+ CS(OS) 2247/2015

MEX SWITCHGEARS PVT. LTD ..... Plaintiff
Through: Mr. Shailen Bhatia, Mr. Amit Jain,
Ms. Ekta Nayyar Saini and Ms. Jubli
Momalia and Mr. Neeraj Mishra,
Advocates.

versus
OMEX CABLES INDUSTRIES & ANR. ..... Defendants
Through: Mr. Umesh Mishra, Advocate.

CORAM:
HON'BLE MS. JUSTICE DEEPA SHARMA

JUDGMENT

I.A 15312/2015 (by plaintiff under Order XXXIX Rules 1 & 2 CPC read
with Section 151 CPC)

1. The present suit has been filed by the plaintiff for permanent
injunction restraining the defendants from infringing its trademark,
corporate name, copyright, passing off and has also claimed damages etc.
2. The case of the plaintiff in brief is that it is the registered owner of the
trademark MEX which it is using for electric switchgears, switches, ignition
switches, electric capacitators, electric meters, starting devices for electric
CS(OS) No.2247/2015 Page 1



motors etc and various other electrical goods. The Plaintiff is also using the
trade mark MEX on CFL bulbs, kitkats, fuses, wires and cables and many
other cognate and allied goods and the said mark is being used by its
predecessor since the year 1960 continuously, extensively and exclusively.
3. It has been stated by the plaintiff that the word MEX is an integral
part of the corporate name of the plaintiff which was incorporated in the
year 1979. The registered trademark is owned by the plaintiff company M/s
Mex Switchgears Pvt. Ltd. on its incorporation and the word MEX is also
used in the corporate name of the company. The said trademark is
registered under Classes 7, 9 and Class 11 for various goods. Besides this,
the plaintiff is also the owner of various registered trademarks wherein the
word MEX has been used and thus plaintiff is the owner of the word MEX
which is distinctive and identified exclusively with the goods of the plaintiff.
The plaintiff produces high quality of products and enjoys the enviable
reputation and the public associates the trademark MEX with the plaintiff
and none else. Any goods bearing the trademark MEX or a similar
trademark causes an impression that the same belongs to the plaintiff. The
plaintiff had good market and it has also shown in para 12 of its plaint, the
CS(OS) No.2247/2015 Page 2



sale figures for the various years and it has also given the details of the
expenses spend on the advertisement of its product in para 13 of the plaint.
4. It is submitted that the products of the plaintiff are tested and
approved by various Government Departments. The plaintiff had also filed
several oppositions from time to time whenever any deceptively similar
trademark was advertised and has also won those proceedings. It had
opposed an application for registration of trademark MAX in Class 9 in
respect of similar goods.
5. The plaintiff had preferred a similar suit against one Mr. Gopal
Krishan who was using the trademark MAX Standard as well as the
corporate name MAX STANDARD SWITCHCGEARS PVT. LTD. in
which an injunction was granted in its favour restraining the defendant from
using the trademark MAX (TNR 14). However, later the suit was

compromised and permanent injunction order was passed in favour of the
plaintiff. The plaintiff had also filed one case against one M/s Max
Switchgears Pvt. Ltd. before this Court and in that case also an order was
passed in favour of the plaintiff whereby the defendants were restrained
from using the trademark MAX.
CS(OS) No.2247/2015 Page 3



6. It is further submitted that the defendant no. 1 i.e. M/s Omex Cables
Industries has adopted the trade name with the word “OMEX” which is
identical to that of plaintiff‟s trade mark MEX. The defendant no. 2 is the
authorised dealer of the defendant no. 1. The trademark OMEX GOLD was
advertised in Trade Marks Journal No. 1338-1 under Application No.
1251498 and the plaintiff has filed its opposition and the same is pending
under No.DEL-228156.
7. The case of the plaintiff is that the use of the expression OMEX either
as a trade mark or a trade name by the defendant no. 1 is bound to cause
confusion and deception amongst the purchasing public and the public
would be misled into thinking that the defendant‟s goods bearing the word
OMEX originated from the plaintiff. It is submitted that it is
identical/deceptively similar to the registered trademark of the plaintiff i.e.
MEX. It is also submitted that the defendant‟s trade mark OMEX is
visually, phonetically as well as structurally similar to the well known
trademark MEX of the plaintiff. It is also submitted that the addition of the
word GOLD as a suffix makes no difference. It is stated that the trade mark
and the trade name has been adopted by the defendant no. 1 with a dishonest
motive. The use of trade mark OMEX therefore is an infringement and
CS(OS) No.2247/2015 Page 4



passing off of the plaintiff‟s trademark. On these facts, it is submitted that
plaintiff has a good prima facie case in its favour and the balance of
convenience also lies in its favour and it shall suffer an irreparable loss and
injury if the stay is not granted to it and it is prayed that by way of ad
interim injunction, the defendants be restrained from using the said trade
mark OMEX.
8. The application under Order 39 Rule 1 & 2 of CPC is contested by the
defendants. While all the contents of the application are denied as incorrect,
it is submitted that defendant no. 1 is using the trade mark OMEXGOLD
since the year 1995 and defendant no. 2 is dealer/ distributor of the
defendant no.1. It is submitted that the plaintiff was very well aware of this
fact but still it has concealed this fact from the knowledge of this Court and
thus it has not come to the Court with the clean hands and the application is
liable to be dismissed on this ground alone.
9. It is submitted that the trademark used by the defendants i.e.
OMEXGOLD has no resemblance either visually, phonetically or
structurally with the trade mark of the plaintiff. Also the trade name of the
defendant no. 1 has no resemblance with the trade name of the plaintiff. It is
submitted that defendant no. 1 is using the trade mark legally, honestly and
CS(OS) No.2247/2015 Page 5



bonafidely and had no intention to deceive the public into believing that they
were buying the goods of the plaintiff. It is also submitted that the other
people are also using the word MEX as trademark with prefix or suffix in
relation to their business in class 9 of the Trade Mark Act and has submitted
the details of such users as mentioned in para 6 of its written statement. It is
submitted that MEX is a common word and cannot be said to have been
coined by the plaintiff, and therefore, cannot be exclusively associated with
the plaintiff‟s trade mark. The suit as well as the application is also liable to
be dismissed on the ground of delay and laches. The plaintiff was very well
aware of the use of trade mark OMEXGOLD by the defendant no. 1 since
the year 1995 and it had also opposed the application of the defendant no. 1
for registration of the trade mark of the defendant in the year 2006, yet it had
chosen not to approach the Court and thus it he has accepted the use of
OMEXGOLD by defendant no. 1.
10. It is further submitted that defendant‟s products bearing trade mark
OMEXGOLD had acquired goodwill and reputation amongst customers on
account of its quality. The defendant no. 1 has also filed the defects of its
yearly turnover in para 8 of the written statement. On these facts, it is
submitted that the plaintiff has no prima facie case in its favour and not
CS(OS) No.2247/2015 Page 6



entitled for any interim injunction and the application is liable to be
dismissed.
11. It is argued by learned counsel for the plaintiff that the plaintiff is the
owner of the registered trade mark and plaintiff‟s logo is MEX which is
evident at the registration certificate placed at page 41 along with the list of
the documents. It is also argued that the said registration is with regard to
class 9 of the products. The trade mark description of defendants which is at
page 232 is clearly deceptively similar with that of the plaintiff. It is further
argued that MEX and OMEX phonetically sound similar and it is likely to
deceive the general public. Learned counsel for the plaintiff has relied on
the findings in the case of IZUK Chemical Works vs. Babu Ram Dharam
Prakash, 2007 (35) PTC 28 (Del) and it is argued that the test in judging the
probability of deception rests on the average purchaser buying with ordinary
caution. The Court in Izuk Chemical Works (supra) had relied on Thomas
Bear and Sons (India) Ltd. vs. Pravag Narain, AIR 1935 Allahabad 7 in
para 14 of the judgement and learned counsel for the plaintiff has laid
emphasis on the said paragraph. The relevant paragraph is reproduced as
under:-

CS(OS) No.2247/2015 Page 7

para 15 of the Izuk Chemical Works (supra), wherein this Court has relied
on the findings in the case of Atlas Cycle Industries Ltd. vs. Hind Cycles
Limited, ILR 1973 1 Delhi 393 . The relevant paragraph is reproduced
hereunder:-
“15. The principle in this behalf was further elucidated by the
Division Bench of this Court in the Atlas Cycle Industries case
(supra). Placing reliance on James Chadwick and Bros. Ltd. v.
The National Sewing Thread Co. Ltd. , Chagla CJ and Bhagwati;
referring to the words "likely to deceive or cause confusion"
in Section 10 of the Trade Marks Act, 1940, observed at page
152 as follows:
Now in deciding whether a particular trade mark is likely to
deceive or cause confusion, it is not sufficient merely to compare
it with the trade mark which is already registered and whose
proprietor is offering opposition to the registration of the former
trade mark. What is important is to find out what is the
distinguishing or essential feature of the trade mark already
registered and what is the main feature of the main idea
underlying that trade mark, and if it is found that the trade mark
whose registration is sought contains the same distinguishing or
essential feature or conveys the same idea, then ordinarily the
Registrar would be right if he came to the conclusion that the
trade mark should not be registered. The real question is as to
CS(OS) No.2247/2015 Page 8



how a purchaser who must be looked upon as an average man of
ordinary intelligence, would react to a particular trademark,
what association he would form by looking at the trademark, and
in what respect he would connect the trade mark with the goods
which he would be purchasing. It is impossible to accept that a
man looking at a trade mark would take in every single feature of
the trademark. The question would be, what would he normally
retain in his mind after looking at the trade mark? What would
be the salient feature of the trade mark which in future would
lead him to associate the particular goods with that trademark.
The court had thereafter culled out the principles which would
apply as hereunder:
In an action for an alleged infringement of a registered trade
mark, it has first to be seen whether the impugned mark of the
defendant is identical with the registered mark of the plaintiff. If
the mark is found to be identical, no further question arises, and
it has to be held that there was infringement. If the mark of the
defendant is not identical, it has to be seen whether the mark of
the defendant is deceptively similar in the sense that it is likely to
deceive or cause confusion in relation to goods in respect of
which the plaintiff got his mark registered. For that purpose, the
two marks have to be compared, "not by placing them side by
side, but by asking itself whether having due regard to relevant
surrounding circumstances, the defendant's mark as used is
similar to the plaintiff's mark as it would be remembered by
persons possessed of an average memory with its usual
imperfections", and it has then to be determined whether the
defendant's mark is likely to deceive or cause confusion. for such
determination, the distinguishing or essential features (and not
every detail) of the two marks and the main idea, if any,
underlying the two marks which a purchaser of average
intelligence and imperfect memory would retain in his mind after
seeing the marks, have to be noticed. It has then to be seen
whether they are broadly the same or there is an overall
similarity or resemblance, and whether the resemblance or
similarity is such that there is a reasonable probability of
deception or confusion. In doing so, the approach has to be from
CS(OS) No.2247/2015 Page 9



the point of view of purchaser of average intelligence and
imperfect memory or recollection, and not an ignorant,
thoughtless and incautious purchaser. In an action for passing
off, the test for deceptive similarity, i.e. as to the likelihood of
confusion or deception arising from similarity of the marks of the
get up, packing etc. is practically the same as in an action for
infringement (vide Edwards v. Dennis (1885) 30 Ch.D 454
471(9) Lambert and Butler Ltd. v. Goodbody (1902) 19 R.P.C.
377, 383(10) Addley Bourne v. Swan and Edgar Ltd; (1903)
R.P.C.105, 117(11) and Tavener Rut Ledge Ltd. v. Specters Ltd.
(1959) R.P.C. 355, 360(12), except that it has also to be seen
whether the defendant's mark or the get up, packing, etc. of his
goods has besides the essential features of the plaintiff's mark or
goods, any additional features which distinguish it from the
plaintiff mark or goods, and whether it is likely of reasonably
probable that the defendant can pass off his goods as those of the
plaintiff to a purchaser of average intelligence and imperfect
memory or recollection.”
13. It is further argued that in Izuk Chemical Works (supra) case, the
Court took note of the Madras High Court Judgment in Devi Pesticides Pvt.
Ltd vs. Shiv Agro, 2006 (32) PTC 434 (Madras) (DB) , wherein the Court
held that BOOM being the essential part of the registered trademark of the
plaintiff, was incorporated in defendant‟s trademark SUPERBOOM which
was an unregistered mark. The Court noticed that there was a phonetic
similarity as well. Para 18 of the said judgment on which the plaintiff has
placed reliance is reproduced as under:-
“18. In a Division Bench pronouncement of the Madras High
Court reported at 2006 (32) PTC 434 (Madras) (DB) Devi
Pesticides Pvt. Ltd. v. Shiv Agro Chemicals Industries, claiming
exclusive proprietorship over the trademark BOOMPLUS and
CS(OS) No.2247/2015 Page 10

trader who claims proprietary rights over numeral trademarks. This Court in
Izuk Chemical Works (supra) case, has taken note of its earlier judgment in
the case of Shaw,Wallace and Co. Ltd. and Anr. vs. Superior Industries
Ltd, 2003 (27) PTC 63 (Delhi and held in paragraph 19 of the said judgment
that defendant‟s trademark „HAYWARDS 5000‟ was an illegal
infringement of the registered trademark of the plaintiff i.e. „HAYWARDS
5000 SUPER STRONG BEER‟ on the ground that numeral 5000 was used
by the defendant with the intention of cashing in on the reputation of the
plaintiff acquired in the business which it was conducting under its
registered trademark of which 5000, was an essential part. It is submitted
CS(OS) No.2247/2015 Page 11



that in the said case, the Court has clearly held that the test for determining
whether the mark is similar or not, it is the imperfect memory of an average
consumer which is important. The Court had laid emphasis that while
assessing whether the trade mark is deceptively similar or not, it would be
remembered by persons possessed of an average memory with its usual,
imperfection. It is further argued that the Courts are not required to compare
both the trademarks by putting them together but has to judge it from the
impression it leaves on the minds of the general public who go to the market
to buy the goods. If the Court finds that the defendant has used a trademark
with an intention to create an impression in the mind of the public that they
were buying the product of the plaintiff while actually what was sold to
them was the product of the defendant. It is argued that the use of the word
MEX by the defendants in the trade mark OMEXGOLD has been done with
the said intention alone and it is likely to deceive the public. It is submitted
that in Izuk Chemical Works (supra) also, after applying the principles, it
was held that the use of the trademark SUPERSTAR by the defendant was
likely to create confusion and deception in the mind of the public as both the
parties were trading the same goods and what amounts to an infringement of
CS(OS) No.2247/2015 Page 12



the registered trademark MOONSTAR of the plaintiff as the Court found
that the STAR is an integral part of the trademark of the plaintiff.
15. Learned counsel for the plaintiff has also relied on the order dated
25.02.2014 of this Court passed in its favour against the defendant M/s Max
Switchgears Pvt. Ltd in a separate suit filed by plaintiffs against M/s Max in
order to show that the plaintiff is vigilant in taking step whenever there was
violation of its trademark. It is also argued that the plaintiff had contested
various applications for registration of trademarks which are similar to that
of plaintiff‟s and thus it has never concise any detailed action against the
defendants as well. As soon as it is learnt that the defendant no. 1 has
applied for registration of the trademark, it opposed the said application and
the opposition is still pending. It was further argued that where there is
likelihood of deception with an existing trademark and there is a striking
phonetic resemblance between the distinctive words of an existing trade
mark and the proposed trademark, the proposed trademark cannot be
registered. It is argued in the case of K.R. Chinna Krishna Chettiar, vs. Sri.
Ambal & Co, AIR 1970 SC 146 wherein the dispute was whether the
expression „Sri Ambal‟ is phonetically similar to the word „Sri Andal‟ and
CS(OS) No.2247/2015 Page 13



the Court found that the expression „Andal‟ and „Ambal‟ are deceptively and
phonetically similar and the registration of „Andal‟ was refused.
16. The plaintiff has also relied on the findings of Bombay High Court in
the case Encore Electronics Ltd. vs Anchor Electronics and Electricals
Pvt. Ltd, 2007 (35) PTC 714 (Bom.) wherein the Court had judged whether
there was phonetic similarity between „Encore‟ and „Anchor‟ and the Court
had concluded that both were phonetically similar and granted injunction in
favour of the respondent. It is further argued that this Court in the case of
Pankaj Goel vs. Dabur India Ltd, 2008 (38) PTC 49 (Del.) (DB) also found
that due to the phonetic similarity between the plaintiff‟s mark HAJMOLA
and defendant‟s mark RASMOLA, the general public is likely to be
deceived into thinking that the product RASMOLA which they were buying
actually belonged to the plaintiff since MOLA had the distinctiveness in the
trademark HAJMOLA. On these facts, it is submitted that since the plaintiff
is the user of the trademark since long and there is nothing on record to
show that the defendants are using its mark OMEX since 1995 and since the
word MEX has distinctive characteristics to the trademark of the plaintiff,
the adoption of the mark OMEXGOLD by the defendants are likely to
CS(OS) No.2247/2015 Page 14



deceive the public and has been done with the intention to pass off its goods
as that of the plaintiff.
17. It is further argued that the suit of the plaintiff does not suffer with
any delay or laches or acquiescence since the plaintiff has clearly stated that
defendants were not in market till recently. It is further submitted that, even
otherwise, passing off is the recurring cause of action and has relied on the
findings of this Court in the case of Pankaj Goel (supra), wherein this Court
has held as under:-

the plaintiff had the knowledge that defendants are using the trademark
OMEXGOLD in 2006 when it filed its opposition to the registration of
CS(OS) No.2247/2015 Page 15



trademark of OMEXGOLD of the defendants. It is argued that the stand of
the plaintiff that it came to know only in 2015 that the defendants were
using the mark OMEXGOLD, is therefore wrong.
19. It is argued that simply because one word which is of common nature
has been used in the mark OMEXGOLD, does not make it phonetically
similar to that of MEX. It is submitted that in the case of Kewal Krishan
Kumar vs. Kaushal Roller Flour Mills Pvt. Ltd, PTC (Suppl) (1) 217 (Del),
this Court has clearly held that the two marks „SHAKTI BHOG‟ and
„MAHA SHAKTI BRAND‟, both have a common word SHAKTI but they
do not sound to be similar when the two words are separately pronounced.
The emphasis is placed on para 14 which is reproduced as under:-
“(14) I have given my analytical consideration to the
submissions made by the counsel for the parties. The certificate
of registration in respect of the articles in question having trade
mark "SHAKTI BHOG" has not been produced by the plaintiff.
The question that arises for my consideration is whether the
words 'MAHA SHAKTI' and 'SHAKTI BHOG'canbe said to be
descriptive and common in the business parlance and/or whether
these two words are phonetically similar to each other. The
words 'MAHA SHAKTI' and 'SHAKTI BHOG' although have a
common word 'SHAKTI' but they do not sound to be similar when
the two words are separately pronounced. The average or
ordinary purchaser would be able to know the difference between
the two when he goes to the market to buy the said product. It
cannot be said that the said two words have a striking phonetic
similarity so as to cause close resemblance to the ear. From the
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visual point of view also as shown to me by the learned counsel
for the defendants during the course of arguments to two trade
marks as used by them in their respective goods appear to-be
also visually dissimilar and therefore, the decision of the
Supreme Court relied upon by the learned counsel for the
plaintiff in K.R. Chinna Krishna Chettiar Vs. Sri Ambal & Co. &
another, ; Ruston & Hornby Ltd. Vs. Zamindara Engineering
Co., ; K.R.Chinnikrishna Chetty Vs. K.Venkatesa Mudaliar &
another, (Supra) are not applicable to the present case.
20. It is further submitted that the documents placed on record by the
plaintiff itself show that the defendants are in the market since long. It is
submitted that there is no document on record to show that the public is
being misled by use of mark OMEXGOLD of the defendants.
21. I have heard the arguments and have perused the relevant record.
22. The matter in dispute before this Court is whether the trademark of
the plaintiff i.e. MEX which is registered is phonetically, visually or
structurally similar to the mark OMEXGOLD of the defendants depicted on
pages 225-227 along with the list of documents of the defendants. Also, the
trade name of the defendants is M/s OMEX Cable Industries which is clear
from the bill etc placed on record by the defendants. The question is
whether these marks can be said to be either phonetically or visually or
structurally similar in order to constitute infringement of the plaintiff‟s
trademark.
CS(OS) No.2247/2015 Page 17



23. Section 28 and Section 29 of the Trade Marks Act, 1999 grants an
exclusive right to the registered owner of a trademark which reads as under:-
“28. Rights conferred by registration.—
(1) Subject to the other provisions of this Act, the registration of
a trade mark shall, if valid, give to the registered proprietor of
the trade mark the exclusive right to the use of the trade mark in
relation to the goods or services in respect of which the trade
mark is registered and to obtain relief in respect of infringement
of the trade mark in the manner provided by this Act.
(2) The exclusive right to the use of a trade mark given under
sub-section (1) shall be subject to any conditions and limitations
to which the registration is subject.
(3) Where two or more persons are registered proprietors of
trade marks, which are identical with or nearly resemble each
other, the exclusive right to the use of any of those trade marks
shall not (except so far as their respective rights are subject to
any conditions or limitations entered on the register) be deemed
to have been acquired by any one of those persons as against any
other of those persons merely by registration of the trade marks
but each of those persons has otherwise the same rights as
against other persons (not being registered users using by way of
permitted use) as he would have if he were the sole registered
proprietor.
29. Infringement of registered trade marks.—
(1) A registered trade mark is infringed by a person who, not
being a registered proprietor or a person using by way of
permitted use, uses in the course of trade, a mark which is
identical with, or deceptively similar to, the trade mark in
relation to goods or services in respect of which the trade mark
CS(OS) No.2247/2015 Page 18



is registered and in such manner as to render the use of the mark
likely to be taken as being used as a trade mark.
(2) A registered trade mark is infringed by a person who, not
being a registered proprietor or a person using by way of
permitted use, uses in the course of trade, a mark which because
of—
(a) its identity with the registered trade mark and the similarity
of the goods or services covered by such registered trade mark;
or
(b) its similarity to the registered trade mark and the identity or
similarity of the goods or services covered by such registered
trade mark; or
(c) its identity with the registered trade mark and the identity of
the goods or services covered by such registered trade mark, is
likely to cause confusion on the part of the public, or which is
likely to have an association with the registered trade mark.
(3) In any case falling under clause (c) of sub-section (2), the
court shall presume that it is likely to cause confusion on the part
of the public.
(4) A registered trade mark is infringed by a person who, not
being a registered proprietor or a person using by way of
permitted use, uses in the course of trade, a mark which—
(a) is identical with or similar to the registered trade mark; and
(b) is used in relation to goods or services which are not similar
to those for which the trade mark is registered; and
(c) the registered trade mark has a reputation in India and the
use of the mark without due cause takes unfair advantage of or is
detrimental to, the distinctive character or repute of the
registered trade mark.
CS(OS) No.2247/2015 Page 19



(5) A registered trade mark is infringed by a person if he uses
such registered trade mark, as his trade name or part of his trade
name, or name of his business concern or part of the name, of his
business concern dealing in goods or services in respect of which
the trade mark is registered.
(6) For the purposes of this section, a person uses a registered
mark, if, in particular, he—
(a) affixes it to goods or the packaging thereof;
(b) offers or exposes goods for sale, puts them on the market, or
stocks them for those purposes under the registered trade mark,
or offers or supplies services under the registered trade mark;
(c) imports or exports goods under the mark; or
(d) uses the registered trade mark on business papers or in
advertising.
(7) A registered trade mark is infringed by a person who applies
such registered trade mark to a material intended to be used for
labelling or packaging goods, as a business paper, or for
advertising goods or services, provided such person, when he
applied the mark, knew or had reason to believe that the
application of the mark was not duly authorised by the proprietor
or a licensee.
(8) A registered trade mark is infringed by any advertising of that
trade mark if such advertising—
(a) takes unfair advantage of and is contrary to honest practices
in industrial or commercial matters; or
(b) is detrimental to its distinctive character; or
(c) is against the reputation of the trade mark.
CS(OS) No.2247/2015 Page 20



(d) Where the distinctive elements of a registered trade mark
consist of or include words, the trade mark may be infringed by
the spoken use of those words as well as by their visual
representation and reference in this section to the use of a mark
.
shall be construed accordingly
24. Therefore, if an unregistered proprietor uses, in a course of its trade, a
mark which is identical or deceptively similar to the registered trademark
without the permission of the trademark owner, then the mark of the
registered owner can be stated to have been infringed.
25. It is essential for the plaintiff to show that the defendant has taken out
essential part of its registered trademark. The plaintiff states that the
essential part of its trademark is MEX and by mere use of the MEX in the
mark, the defendants have violated its registered trademark. The mere use
of part of a registered trademark does not amount to violating registered
trademark unless it is shown that it is identical or deceptively similar. The
mark can be said to be deceptively similar when it is either structurally or
phonetically or visually similar to that of the registered trademark. For that
reason, the Court is not required to place both the marks side by side and see
its similarity and dissimilarity. It is the general impression which is created
in the mind of the general public who is going to buy the goods under those
trademarks which is important. If the impression created in the mind of the
CS(OS) No.2247/2015 Page 21



general public who is buying the goods is that they are buying the goods
belonging to the plaintiffs while actually they would be buying the goods of
defendant, then it can be said that the mark used by the defendants is
deceptively similar to the registered mark and thus infringes the rights of the
registered trademark owner. The plaintiff has relied on various judgments
wherein the Court has held that certain marks like „Andal‟and „Ambal‟,
„Boomstar‟ and „Superstar‟, „Rasmola‟ and „Hajmola‟ and „Encore‟ and
„Anchor‟ are deceptively similar and likely to cause deception in the mind of
the general public who when go to buy the goods of defendants in the
market and would think that they are buying the goods of the plaintiffs. In
those cases, the Court found that the words „Andal‟and „Ambal‟are
phonetically similar, while in the case of „Rasmola‟, Mola is the distinctive
part of the registered trademark „Hajmola‟and „Star‟ was the distinctive
characteristic of the trademark „Moonstar‟. While, on the other hand in the
case, Kewal Krishan Kumar (supra), the Court did not found any deceptive,
phonetic or structural similarity between the trademarks „Shakti Bhog‟and
„Maha Shakti Brand‟ and the Court held that expression „Shakti‟ although is
common in both the trademarks but do not sound to be similar when they are
separately pronounced and the average and ordinary purchaser would be
CS(OS) No.2247/2015 Page 22



able to know the difference when he goes to market to buy the said product.
It sounds that both did not had striking phonetic similarity with each other.
The relevant paragraphs of the judgment are reproduced hereunder:-
“(15) In my opinion it could be said that there is an innocent or
accidental resemblance between the two trade marks but it
cannot be said that the defendants have deceptively copied the
trade mark in its letter and its essential features namely -
"SHAKTI BHOG". 'SHAKTI' as we all know is strength and
"MAHA SHAKTI" is super strength, whereas "SHAKTI BHOG"
denotes food that gives strength. In their meanings also,
therefore, the two words are dissimilar and it cannot be said that
there is an imitation by the defendant of the plaintiff's trade mark
and that the defendant is using the same with the sole object of
diverting the business of plaintiff.
(16) In this connection I may appropriately refer to the decision
in the case of Coca Cola Company of Canada Ld. Vs. Pepsi
Cola; 1942 (59) Rpc 127. In that case the question was whether
the word 'COLA' was descriptive and commonly adopted in
naming of beverages. It was held that 'Cola' was descriptive and
commonly used by the manufacturers of non-alcoholic drinks. It
was held that: "THE distinguishing feature of the mark coca cola
was coca and not cola. For the same reason the distinguishing
feature of the mark Pepsi Cola was Pepsi and not cola. It was not
likely that any one would confuse the word Pepsi with coca."
(17) In the present case also prima facie it appears to me that the
term 'Shakti' is commonly used in the business parlance as would
appear from the few pages of the telephone directory produced in
the present case and the word 'MAHA SHAKTI' is descriptive in
nature. Even the word "SHAKTI BHOG", in my prima facie
opinion, is a descriptive word. We may also appropriately refer
to the decision in F. Hoffman Lr. case (Supra) wherein the
Supreme Court has held that where two words have a common
suffix, uncommon prefix of the words is a natural mark of
CS(OS) No.2247/2015 Page 23



distinction. Therefore, in my opinion the decision rendered by the
Supreme Court in the aforesaid case is squarely applicable to the

facts of the present case.”
26. In the present case, as is apparent, there is no visual similarity
between two trademarks. Also, the style of advertisement of its mark by the
defendants is different with that of plaintiff‟s. The trade name of the
defendants i.e. OMEX Cable Industries is also entirely different from the
trade name of the plaintiff i.e. MEX Switchgears Pvt. Ltd.
27. The Supreme Court in the case of Wander Limited vs. Antox India
(P) Ltd, 1991 PTC-1, while dealing with the grant of interim injunction has
noted as under:-

CS(OS) No.2247/2015 Page 24



28. This Court in Shri Gopal Engineering & Chemical Works vs. M/s
POMX Laboratory, AIR 1992 Delhi 302 , has clearly held that where there
is a delay in moving the Court, the plaintiffs would not be entitled for
interim relief. In that case, the plaintiff had learnt about the infringement
action in a case of passing off in June 1990 and again in July 1990 but he
waited up to September, 1991 to file a suit and the Court held that he was
not entitled to any interim relief. This Court again in the case of Warner
Bros Entertainment Inc. and Anr vs. Harinder Kohli and Ors, 2008 (38 )
PTC 185 (Del), while dealing with the application under Order 39 Rule 1 &
2 has clearly held that the delay in approaching the Court is fatal and the
application seeking interim relief on this ground is liable to rejected.
29. From the plaint itself, it is clear that the defendant had filed an
application for registration of its trademark in the year 2006 and was
opposed by the plaintiff and this shows that the plaintiff was aware that the
defendants were using the mark OMEXGOLD, yet the plaintiff has come up
before this Court only in the year 2015. The plaintiff tried to explain the
delay by stating that it did not find any goods of the defendants in the market
and so was unaware. The plaintiff, in its replication averred that it had
genuine hope to succeed before the Registrar when he had filed opposition
CS(OS) No.2247/2015 Page 25



application to the Registrar of the Trademarks against the defendants and
had stated that defendants never disclosed that it has been using the
trademark since long and was also not aware that the defendants were in the
market and selling the goods under the mark OMEXGOLD and, therefore, it
did not file the suit earlier. Even if we presume that plaintiff was not aware
that the defendants were in market in the year 1995 it however became
aware of this fact in the year 2006 when the defendants applied for the
registration of its mark and when it moved an application opposing the said
registration. The defendants, on the other hand, has placed on record the
document showing its sales since the year 2003 and 2004 and the various
other documents filed on record by the defendants shows that it has been
using the said trade mark in the year 2006 when it had applied for the
registration of the said mark. The delay in filing the present suit as well as
the application, in the circumstances of this case, also disentitles the plaintiff
for discretionary relief more so, when the plaintiff has concealed in his
plaint the fact that the defendants had applied for the registration of the mark
and it had filed the opposition application.
In view of the above, the application with I.A 15312/2015 stands
dismissed.
CS(OS) No.2247/2015 Page 26



CS(OS) 2247/2015
Let the matter be placed before the Roster Bench on 20.07.2017.


DEEPA SHARMA
(JUDGE)

JULY 17, 2017/ ss
CS(OS) No.2247/2015 Page 27